World Cup deals completed in Bangladesh and Sri Lanka

Selling of rights for next year's World Cup in South Africa is going well and deals have recently been completed in Bangladesh and Sri Lanka, World Sport Group chief executive Seamus O'Brien said today.

WSG has made several deals and the only problem areas in regard to television rights had been in Britain and Australia.

However, O'Brien said today that Newscorp, who now had full financial control of the World Cup, were dealing with their own people in those countries.

Deals had earlier been done in New Zealand, where Sky has the rights, and South Africa.

O'Brien added that some large deals had been done for the World Cup in India and there were eight or nine that had been completed and the marketing was on track for the event.

O'Brien also clarified an earlier report that his company was to be sold to Newscorp.

It was the Global Cricket Corporation that had been fully acquired by Newscorp, he said.